At Studio Institute, our team worked to launch the sustainable sneaker brand, Thousand Fell, on social. Thousand Fell champions full circle footwear, the first of its kind. Once your Thousand Fell sneakers have reached the end of their life, you can send them back to be recycled into a new pair while earning credits towards your next purchase.

While our work with Thousand Fell began just on social, it eventually evolved to encompass brand building across all platforms, including art direction for e-comm, email flow design, seeding kits, influencer campaigns, packaging and more.